Sokin Case Study

"We already had a sophisticated Zoho CRM setup in place, with deep integrations into our own custom platform. But we reached a point where we needed to get more from Zoho than we were able to achieve with internal resource alone. Working with Limitless has allowed us to extend what we're doing in Zoho and get more value from what we were already paying for. We now have significantly more detailed reporting, proper marketing campaign tracking and attribution, and more sophisticated marketing automation, including using WhatsApp to drive more completed sign-ups to the Sokin platform. The depth of knowledge within the Limitless team is outstanding. We often come to them with problems or things we're trying to achieve where we don't really know where to start within Zoho. They come back to us with scalable solutions that use native Zoho features wherever possible, so we get what we need with minimal custom development. That means everything they build is easy to maintain and support going forward. One of the biggest benefits has been removing an internal bottleneck. Previously, if someone in the team needed something built in Zoho, it would often get delayed because the people with the knowledge to build it were tied up on other projects. Now we can plan work in with Limitless and keep moving the system forward without pulling internal teams away from their day-to-day priorities. Limitless has given us a reliable, expert resource we can lean on to keep our Zoho setup evolving alongside the business."

Amanda Jaffa

VP of Global Marketing Operations, Sokin