Back to News
Wednesday, May 27, 2026
Bigin by Zoho CRM - AI Features for the Web Interface
Bigin is bringing its Zia AI features to the web interface as a phased rollout, including email assistance, smart summaries, and three Zia Agents. EU data center support, which covers the UK, is coming soon.

Get weekly Zoho updates
Bigin is bringing its Zia AI features to the web interface as a phased rollout, with EU data center support, which covers the UK, coming soon.
- Email Assistance: open the email composer in a deal or contact record, tell Zia the kind of email you want, and it generates the email and subject line with adjustable length and tone.
- Ask Zia to Write: rephrase, adjust tone, translate, shorten, or proofread emails before sending.
- Smart Summaries: summarize email threads, WhatsApp conversations, notes, and full contact, lead, or deal records using Summarize buttons.
- Reply Assistant agent: respond automatically to inquiries sent to a configured Email-In address, trained on your data, working around the clock or only when your team is offline, and sending automatically or after review.
- Churn Analyzer agent: when a deal is lost, review past emails, notes, calls, and activities to identify the reason and share it with the sales rep.
- CrossSell Genie agent: when a deal is won, identify cross-selling opportunities from purchasing patterns and generate a recommendation email to send or save as a draft.
- Zia Agent Studio: build custom AI agents for your business and deploy them inside Bigin using Zoho Flow.
Availability: Premier and Bigin 360 plans. Currently available in the US, India, and Australia data centers, with EU data center support, which covers the UK, coming soon, including Bring Your Own Key support.